Marketing

Unleashing the Ideavirus - Seth Godin

Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful customer-to-customer dialogue…

The Psychology of Selling - Brian Tracy

A few years ago I was asked to put everything I know about sales and selling into an easy to use program that anyone, even you could use to sell more now and double or even triple your income in the shortest time possible. Here's what I came up with. I put on a full day presentation for a…

Listening To The Unspoken Message

Let’s talk about “Listening”. This week I had the opportunity to speak to a group of over 150 youths about Using The Power Of Networking To Grow Your Business. As I was preparing my presentation, the one thing that stood out so clearly is that networking is all about “listening to…